ABOUT US.
Founded in 2019, Athlete Sports Agency was created by Jon Crownshaw, a senior sports marketeer and experienced sports agent.
Jon spent years working across rights holders and partners at Sky Sports and BT Sport, leading campaigns, brokering deals, and shaping how sport connects with culture. He’s also worked directly with elite athletes, managing talent and building careers at the highest level.
BUILT FROM INSIDE THE GAME.
We’ve since built a team of exceptional operators…
Legal minds from major law firms
Brand leaders from PepsiCo, TNT Sports, and more
Sports agents who’ve worked with the biggest athletes in the world
And we’re backed by an elite consulting network:
The very best people in sport, across disciplines, ready to solve problems and unlock opportunity.
We don’t just understand sport. We’ve lived it, built it, and now we’re investing in its future.
OUR team.
MEET THE TEAM.
JON CROWNSHAW.
FOUNDER & MANAGING DIRECTOR
CAMERON MITCHELL.
SPORTS MARKETING DIRECTOR
RACHEL PRINCE.
HEAD OF CLIENT SERVICES
VICTORIA HONAN.
CHIEF OPERATING OFFICER
GAIL MCCULLOCH.
HEAD OF COMMUNICATIONS
ALEC CHAPPELL.
LEAD TALENT CONSULTANT
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